🚀 Spartera: A revolutionary way to share and monetize analytics. Get started securely monetizing your data today!
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About Spartera

Analytics as a Service for the Modern Data Economy

We eliminate the complexity of analytics delivery by moving processing to where data lives.

Our Mission

To eliminate the complexity of analytics delivery by moving processing to where data lives through backend orchestration and intelligent APIs.

A world where every piece of valuable insight can be easily shared and consumed without infrastructure barriers or data security risks through our analytics marketplace.

Our Core Values

The principles that guide everything we build

🏗️

Analytics-First Architecture

Processing should happen where data lives through backend orchestration. We move computation to data, delivering fresh insights without data movement via intelligent APIs and our Analytics as a Service platform.

  • Backend orchestration and real-time processing
  • Data never leaves your control through zero data movement
  • Lowest latency possible for analytics marketplace access
  • Intelligent APIs deliver processed insights for data monetization
🔗

Unified Intelligence Access

One analytics marketplace to access insights from multiple sources through Analytics as a Service. No more building custom integrations for each data provider via our intelligent APIs.

  • Standardized analytics delivery through backend orchestration
  • Cross-platform compatibility via Analytics as a Service
  • Simplified procurement process for analytics marketplace
  • Universal data monetization platform for all providers
🛡️

Security Without Compromise

Complete data security for sellers with full transparency into usage patterns through our Analytics as a Service platform and intelligent APIs for data monetization.

  • Data never leaves seller control via backend orchestration
  • Full usage transparency through analytics marketplace
  • Perfect for regulated industries using Analytics as a Service
  • Enterprise-grade security for data monetization platform

Our Story

The problem was clear: organizations had valuable analytics trapped in their systems, while others desperately needed those insights. Traditional data sharing required complex integrations, security compromises, and weeks of engineering work.

We realized that the solution wasn't moving data around—it was moving the computation to where the data already lives. By processing analytics at the source and delivering only the insights, we could eliminate security risks while dramatically reducing complexity.

Spartera was born from this vision: a platform where analytics flow freely while data stays secure. Where insights are accessible instantly, not after months of procurement and integration work.

Key milestones that shaped our platform

2024

Company Founded

Spartera was founded by Tony DiLoreto to solve the analytics delivery problem he experienced firsthand, creating the foundation for Analytics as a Service and data monetization solutions.

Problem-solution fit identified for analytics marketplace
Difficult journey through mountains representing company founding and innovative idea
💡
2024

Analytics as a Service Platform Development

Built the core Analytics as a Service platform with intelligent APIs, backend orchestration, and data monetization infrastructure for our analytics marketplace.

MVP developed with intelligent APIs and backend orchestration
Technology development and API architecture visualization
2025

Sports Analytics Launch

Launching with Sports Analytics vertical to demonstrate the power of fresh, source-direct insights through our Analytics as a Service platform and analytics marketplace.

Market entry with data monetization platform
Rocket launch representing product launch and sports analytics platform
🚀
2026

Multi-Vertical Expansion

Expanding beyond sports to create a comprehensive analytics marketplace for insights across all industries through our Analytics as a Service platform and intelligent APIs.

Planned expansion of data monetization platform
Global network and analytics expansion across multiple industries
🌐

Building the Future of Analytics

Today, we're transforming how the world accesses and shares analytical insights. Every day, we move closer to a future where valuable data insights are just an API call away.

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Meet Our Team

The engineers and visionaries building the future of Analytics as a Service

Tony DiLoreto

Tony DiLoreto

Founder & CEO

Veteran Data/AI Engineer with 20+ years building scalable analytics platforms and data monetization solutions. Deep expertise in data architecture, intelligent APIs, and backend orchestration systems for Analytics as a Service.

Data Architecture AI Engineering Analytics Platform Development Backend Orchestration
Josh Ginsberg

Josh Ginsberg

Head of Sales

Sales leader with 20+ years in Analytics and Digital Marketing. Expert in building go-to-market strategies for data monetization platforms, analytics marketplace solutions, and intelligent API products.

Sales Strategy Analytics Solutions Digital Marketing Data Monetization
Abid Kapadya

Abid Kapadya

Senior Advisor

Analytics leader with 15+ years building data platforms and insights solutions at scale. Led analytics teams at Google, Amazon, and Instacart, driving data monetization initiatives and self-service analytics adoption across enterprise customers.

Analytics Platform Development Data Monetization Product Strategy Enterprise Analytics
Eric Kaufmann

Eric Kaufmann

Senior Advisor

Go-to-market specialist with 15+ years helping early-stage startups scale operations and revenue. 2x first business hire to solo founders, delivering operational and financial rigor to drive growth at seed-stage companies.

Go-to-Market Strategy Business Operations Financial Planning Startup Scaling
Peter Mbote

Peter Mbote

Head of Consulting - FinOps

Cloud FinOps engineer and founder specializing in infrastructure cost optimization and financial efficiency. Helps CTOs and CFOs reduce cloud costs while scaling data platforms through strategic financial and operational oversight.

Cloud FinOps Infrastructure Cost Optimization Financial Planning GCP/AWS Architecture

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