Anterly has built something rare — proprietary AI models trained on 7+ years of backtested signal data. Your B2C subscribers pay for access. Spartera lets you sell the underlying calculations and pipelines to operators, quant firms, and media companies who can't get this anywhere else.
Anterly's value isn't raw data — it's the proprietary AI layer on top of it. These calculated signals are the monetizable asset, and they're yours alone.
The same model that powers your bettors' edge can be sold as an on-demand calculation or structured pipeline to operators, quant teams, and media platforms — at prices your subscribers would never pay.
Each product is a packaged version of a model Anterly already runs. No new engineering — just a new distribution channel for signals you're already generating.
| Product | Searches/yr | Acq. 0.1% | Conv. 50% | $/Pull | Repulls/yr | Demand | Gross | Your 80% |
|---|---|---|---|---|---|---|---|---|
|
⚡ Calculation
🎯 Daily Value Bet Signal API
Live feed of flagged +EV bets across hundreds of leagues — market, odds, edge %, and bookmaker source. Refreshed continuously throughout the day.
|
240,000searches/yr | 240 | 120 | $5 | 365×daily | High | $219,000 | $175,200* |
|
⚡ Calculation
📊 Win Probability per Match
Anterly's model-estimated true win probability for any given fixture — home win %, draw %, away win % — queryable by match ID.
|
360,000searches/yr | 360 | 180 | $5 | 26×bi-weekly | High | $23,400 | $18,720 |
|
⚡ Calculation
🧠 Team ELO Rating Lookup
Anterly's proprietary ELO rating for any team across covered leagues — queryable by team ID, updated after every match result.
|
180,000searches/yr | 180 | 90 | $6 | 12×monthly | High | $6,480 | $5,184 |
|
🔄 Pipeline
🌦️ Weather-Adjusted Odds Pipeline
Structured feed of weather impact factors applied to pre-match odds — precipitation probability, wind speed, temperature adjustments per fixture.
|
120,000searches/yr | 120 | 60 | $4 | 38×weekly | Medium | $9,120 | $7,296 |
|
🔄 Pipeline
✈️ Travel Fatigue Signal Feed
Per-fixture fatigue score based on travel distance, days rest, and away match density — quantified impact on predicted performance delta.
|
96,000searches/yr | 96 | 48 | $3 | 52×weekly | Medium | $7,488 | $5,990 |
|
🔄 Pipeline
📡 Bookmaker Consensus Odds Aggregation
Structured consensus odds compiled from Anterly's dozens of bookmaker sources — opening lines, current lines, and movement since market open.
|
240,000searches/yr | 240 | 120 | $3 | 26×bi-weekly | Medium | $9,360 | $7,488 |
|
⚡ Calculation
🏆 League Value Index
Aggregated edge signal per league — which competitions have historically yielded the most mispriced markets. Updated seasonally.
|
144,000searches/yr | 144 | 72 | $4 | 12×monthly | Medium | $3,456 | $2,765 |
|
⚡ Calculation
📚 Historical Signal Performance Archive
Jan 2018 – Jun 2025: full dataset of every value bet flagged, outcome, EV realized, and market. Invaluable for academic research and model validation.
|
60,000searches/yr | 60 | 30 | $20 | 1×annual | Niche | $600 | $480 |
| Annual Total — 0.1% acquisition · 50% conversion · all 8 products | $278,904 | $223,123 | ||||||
These are institutional and semi-institutional buyers who need model-level signal, not just raw odds. Anterly is one of very few sources that has it.
Zero-data-movement architecture — calculations execute inside Anterly's infrastructure. Only the computed signal leaves.
Your B2C subscribers pay monthly for the insight. Your B2B buyers pay per pull for the underlying signal. These are different people with different needs — Spartera serves the market your subscription model can't reach.
Every calculation already runs on your infrastructure. Spartera wraps it in an API, handles billing, and routes payments — you just collect 80% on every successful call.
No new infrastructure. Spartera wraps your existing model outputs — no changes to how Anterly runs today.
The signals are there. The buyers are real. Spartera is the distribution layer that turns your proprietary models into a second revenue stream — without touching your B2C business.
🚀 Let's build this togeth